by Dipl.-Phys. Dr. Bertram Rapp
Patent attorney Dr. Bertram Rapp, Charrier Rapp & Liebau
Brexit and Co. – do we need national brands in Europe again?
The IHK business magazine “Bayerisch-Schwäbische Wirtschaft” published a report by Dr. Bertram Rapp on the effects of Brexit on brand strategy for companies in issue 11/2017.